Web Design & Development

Websites that work as hard as the business behind them.

Modern, fast, conversion-focused websites built by the same team that runs your IT, security, and cloud. No handoff problems. No vendor finger-pointing. No "marketing's site broke and the IT team can't fix it." One partner, all the technology.

Most SMB websites underperform — and most owners know it.

The website built three years ago by a generic agency. The Squarespace template that hasn't been touched since launch. The site whose copy was clearly written by someone who'd never spoken to a customer. The site that loads in five seconds on mobile. The site nobody can find on Google.

You can tell when a website is hurting the business because the symptoms are consistent: low search traffic, low time-on-site, high bounce rates from paid campaigns, and the constant feeling that the site is a step behind what the business is actually doing today. The opportunity cost is invisible — you don't see the leads you didn't generate.

We rebuild websites the way we'd build them if it were our money on the line. Strategy first. Content drives design, not the other way around. Speed and accessibility are non-negotiable. SEO is baked in from day one, not bolted on after launch.

CONVERSION-FOCUSED DESIGN

The work we deliver, end to end.

Every website project moves through six structured phases. We don't skip steps, and we don't paste boilerplate from previous projects into yours.

1. Strategy & positioning

Audience definition, competitive review, positioning sharpening, conversion goal mapping. The week that determines whether the site will work.

2. Content & copy

Page-by-page content development. Real writing, not lorem ipsum filled in later. Copy quality determines conversion quality.

3. Design & prototyping

Modern, distinctive visual design — built around your content, not a template's expectations. Interactive prototypes before code.

4. Build & integrate

Framer, Webflow, or custom build depending on the project. Form integrations, CMS configuration, analytics, SEO foundation.

5. QA & launch

Cross-browser, cross-device testing. Accessibility audit. Performance verification (Core Web Vitals green on mobile). Documented launch checklist.

6. Post-launch support

CMS training so your team can self-manage. Optional monthly retainer for updates, additions, and ongoing optimization.

Platform choice — Framer, Webflow, or custom.

We're platform-agnostic by design. Most agencies push the platform they have the strongest relationship with. We pick what fits the project.

Framer — for marketing sites that prioritize design polish

Best for visual-forward sites that need to look and feel premium, with relatively simple content management needs. Strong CMS, excellent animation capabilities, and the team can update content through a designer-friendly interface. Common for service-business marketing sites and product landing pages.

Webflow — for content-heavy sites with structured CMS needs

Best when you have multiple content types (blog, case studies, team members, locations, products) that need structured CMS collections, or when your marketing team needs robust editorial workflows. Strong SEO control and a mature plugin ecosystem.

Custom (Next.js, Astro, or similar) — for application-heavy projects

Best when the site has real application logic, complex integrations (custom dashboards, member portals, multi-step booking, integrated commerce), or when long-term ownership and full control matter more than ease-of-edit. More expensive up-front, more flexible long-term.

The honest version: 80% of SMB marketing websites should be on Framer or Webflow. Custom builds get oversold by agencies that want bigger projects. We tell you straight which one fits — and we'll tell you when none of them are the right answer (yes, that happens).

Why a website from your IT partner is different.

Most agencies hand you a website at launch and disappear. Six months later, when something breaks — a form integration stops working, a security plugin needs updating, hosting throws a 502, the SSL certificate expires — you're either chasing the agency or paying someone new to figure out what they built.

When we build your website, we're already the team that:

  • Manages your domain registrar and DNS
  • Configures email security and deliverability
  • Handles identity and SSO for your team's CMS access
  • Monitors uptime and certificates
  • Maintains your hosting account and backup posture
  • Knows your brand, your products, and your customers

The website becomes part of one technology engagement, not a separate vendor relationship to manage. When something needs attention, one phone call solves it — not three.

Common questions

Framer and Webflow for most marketing sites — they let non-technical teams update content without involving us for every edit. Custom Next.js or other modern stacks when the project needs application logic, complex integrations, or e-commerce beyond what no-code platforms handle well. We pick the platform that fits the project, not the platform we want to sell.

Marketing sites typically run 8–12 weeks from kickoff to launch: 1 week strategy, 2–3 weeks content, 2 weeks design, 2 weeks build, 1 week QA and launch. Larger sites with custom integrations or e-commerce run longer. We share a detailed timeline before you sign.

Either. Most clients prefer to provide raw input (interviews, existing content, key messages) and have us write the polished copy. Some have an internal marketer or external copywriter and we collaborate. We don't proceed with placeholder content — copy quality determines conversion quality.

Yes. Two common engagements: a structured audit + remediation plan for sites that need targeted fixes, or a full migration to a modern platform when the existing one is the bottleneck. We're honest about which path makes sense — sometimes a redesign isn't needed, just better content and SEO work.

Every site launches with hosting recommendations, backup configuration, analytics setup, search console verification, and a documented edit guide. Ongoing support is optional — a monthly retainer covers updates, content additions, performance monitoring, and minor design refinements. Many clients pair web support with their managed IT engagement.

Let's talk for 20 minutes.

Whether you're rebuilding from scratch or fixing a site that's underperforming — we'll be honest about what you actually need.